Stax Museum launches “SOUL MOBILE” to take the Stax experience around the United States
As one of the many components to help celebrate the Stax Museum of American Soul Music’s 20th Anniversary in 2023, the Stax Museum announced today it will launch its first-ever “Soul Mobile,” a traveling exhibit, gift shop, and DJ booth designed to take the Stax Records experience around the nation to festivals, record stores, radio stations, museums, and more. The Soul Mobile experience includes live vinyl soul DJs, exclusive merchandise designed by local artist Mia Saine, and special guest appearances that will create a “party on wheels” with opportunities for giveaways and exclusive content.
Traveling in conjunction with the internationally broadcast Beale Street Caravan, these stops will hit many Memphis-tourism target markets and offer soul and R&B fans a good dose of the Memphis Sound.
With the Soul Mobile traveling during 2023 and in the future, we will promote the Stax Museums exhibits, programs, new artifacts, and more, as well providing partnerships in collaboration with our Bob Abrahamian collection, one of the world’s most prestigious and storied collections of approximately 35,000 soul music records mostly recorded on Chicago’s South Side in the 1960s and 70s.
The Soul Mobile was designed by artists Quantavious “Toonky” Worship and Anthony Lee. Worship is a Memphis-based artist who specializes in public art. His unique illustrations, murals, and logos are seen throughout Memphis and the Mid-South region of the United States. Lee is a public art expert and gallery manager whose West Indian Roots and time as a child spent in St. Croix, USVI shaped his aesthetic and artistic stylings.
The Soul Mobile will also feature exclusive merchandise designed by artist Mia Saine, who is a queer African American illustrator and designer based in Memphis, Tennessee. Saine enjoys sharing real narratives about marginalized people while creating vibrant illustrations. During Mia’s emerging career, she has collaborated with progressive national and international clients across the creative fields of advertising, branding, and publishing. More information about her can be accessed HERE.
Sponsors for the Soul Mobile include The Lynch Family Foundation, nexAir, Memphis Tourism, Beale Street Caravan, and AutoZone.
The current schedule for the Soul Mobile, which is subject to change, includes:
April 22nd
Memphis, TN
Record Store Day Event at Goner Records
April 29th
Memphis, TN
The Night Train Gala
Stax Museum of American Soul Music
May 5th
Memphis, TN
Beale & Main Street
Halloran Centre
June 8th
Birmingham, AL
Seasick Records
June 10th
Charlotte, NC
Triple C Brewery
June 17th
St. Louis, MO
National Blues Museum
June 24th
Memphis, TN
Stax Music Academy Summer Music Experience Finale
Overton Park Shell
June 29th- July 3rd
New Orleans
Essence Fest Week, Location TBA
September 1st
Memphis, TN
901 Day
Shangri-La Records
September 18th – 22nd
Nashville, TN
Americana Fest, Various Locations TBA
September 28th- 30th
Atlanta, GA
A3C Week, TBA
November 24th
Memphis, TN
Black Friday Bash at Soul & Spirits