Stax Museum launches “SOUL MOBILE” to take the Stax experience around the United States

 As one of the many components to help celebrate the Stax Museum of American Soul Music’s 20th Anniversary in 2023, the Stax Museum announced today it will launch its first-ever “Soul Mobile,” a traveling exhibit, gift shop, and DJ booth designed to take the Stax Records experience around the nation to festivals, record stores, radio stations, museums, and more. The Soul Mobile experience includes live vinyl soul DJs, exclusive merchandise designed by local artist Mia Saine, and special guest appearances that will create a “party on wheels” with opportunities for giveaways and exclusive content.

Traveling in conjunction with the internationally broadcast Beale Street Caravan, these stops will hit many Memphis-tourism target markets and offer soul and R&B fans a good dose of the Memphis Sound.

With the Soul Mobile traveling during 2023 and in the future, we will promote the Stax Museums exhibits, programs, new artifacts, and more, as well providing partnerships in collaboration with our Bob Abrahamian collection, one of the world’s most prestigious and storied collections of approximately 35,000 soul music records mostly recorded on Chicago’s South Side in the 1960s and 70s.

The Soul Mobile was designed by artists Quantavious “Toonky” Worship and Anthony Lee. Worship is a Memphis-based artist who specializes in public art. His unique illustrations, murals, and logos are seen throughout Memphis and the Mid-South region of the United States. Lee is a public art expert and gallery manager whose West Indian Roots and time as a child spent in St. Croix, USVI shaped his aesthetic and artistic stylings.

The Soul Mobile will also feature exclusive merchandise designed by artist Mia Saine, who is a queer African American illustrator and designer based in Memphis, Tennessee. Saine enjoys sharing real narratives about marginalized people while creating vibrant illustrations. During Mia’s emerging career, she has collaborated with progressive national and international clients across the creative fields of advertising, branding, and publishing. More information about her can be accessed HERE.

Sponsors for the Soul Mobile include The Lynch Family Foundation, nexAir, Memphis Tourism, Beale Street Caravan, and AutoZone.

The current schedule for the Soul Mobile, which is subject to change, includes:

April 22nd 

Memphis, TN

Record Store Day Event at Goner Records

April 29th

Memphis, TN

The Night Train Gala

Stax Museum of American Soul Music

May 5th

Memphis, TN

Beale & Main Street

Halloran Centre

June 8th

Birmingham, AL

Seasick Records

June 10th

Charlotte, NC

Triple C Brewery

June 17th 

St. Louis, MO

National Blues Museum

June 24th

Memphis, TN

Stax Music Academy Summer Music Experience Finale

Overton Park Shell

June 29th- July 3rd 

New Orleans

Essence Fest Week, Location TBA

September 1st

Memphis, TN

901 Day

Shangri-La Records

September 18th – 22nd 

Nashville, TN

Americana Fest, Various Locations TBA

September 28th- 30th

Atlanta, GA

A3C Week, TBA

November 24th

Memphis, TN

Black Friday Bash at Soul & Spirits